Here’s a little story we’ve got to tell….
So we've been working up a little something at the HSFT studios that we're beyond excited to share with the world. Today we officially launched the trailer for our new vlog series, Have Some Fun Today: Building a Brand With Soul. We wanted to share the story of HSFT, because it’s a good one. Have Some Fun Today is so much more than luxury goods with a positive message. It’s the legacy of a father’s love, it’s the mission of one woman to change the world, it’s a “kick-your-ass-claw-your-way-to-success” kind of story.
We hired a killer video guy, (Patrick Corcoran) to follow us around, and help capture the essence of what Have Some Fun Today is all about. We couldn’t imagine why sewing labels on t-shirts and packing up the car for HSFT events was something people wanted to see, but what we realized along the way is that it’s all part of our story, building our brand and making something good.
It All Started With a Vision
"I met with a young, talented film maker that has really good sense of story telling," said HSFT founder Stephanie Rado Taormina. His talent and passion were very clear from the beginning. He told me how we could pull together a vlog series about my brand. And I really think it works."
There’s always more to the story than you think, and we think it’s worth sharing the trials, triumphs and tribulations as Have Some Fun Today grows into something more each and every day. It isn't always picture perfect but it's not supposed to be. It's real life, on the way to building a brand with soul.
Our HSFT vlog series is about the grit and grind of one woman building her brand, brick by brick and piece by piece. And all along the way, she is definitely going to Have Some Fun Today.
Funny Thing Happened On The Way To Making Something That Matters
In Have Some Fun Today: Building a Brand With Soul, you’ll see the blood, sweat, and tears of manifesting an idea, with a fire in our gut and sheer determination. You'll see that time we hosted a Happy Hour at Facebook. Or the time we got lost in Philly on our way to an event. Real life. Real heart. A real brand, with soul.
Check out and subscribe to our HSFT YouTube Channel to see our weekly video episodes of Have Some Fun Today: The Making of a Lifestyle Brand.
Life is what you make it, so make it fun....
Written and contributed by Rebecca J Doubek who loves to tell a good story...
Stephanie Rado Taormina is a visionary. She founded her lifestyle and fashion brand Have Some Fun Today in 2015, inspired by four little words her late father always used to say. These words are a guiding force, a philosophy she lives by, and a way she honors the father who taught her and her siblings to find the FUN and see magic in the world every day. An artist, interior designer and entrepreneur, her unique vision for creating something beautiful and interesting is at the hallmark of all her projects. Whether she's got a paintbrush and canvas in front of her or a sketchbook she's filling with new ideas for HSFT, her creativity keeps her moving. As does being mom to two daughters. With a brand new HSFT gift line launching this week, she's busier than ever, but took some time to talk about with her inspirations and what's next for HSFT.
What is your personal mantra or Mission Statement?Move from your heart and give your best to every endeavor, but be mindful to stay balanced in work, rest and play.
What inspires you?Everything… life in general. Nature, music, art, fashion, relationships, conversations. And my quiet time to think, dream and plan.
What do you value most in life?My health, my family, and my ability to create beauty in the world.
Do you use any disciplines or practices to energize you?Yes, I do. I do several types of meditation. I have a very health conscious mindset, including a macrobiotic diet and working with a trainer twice a week. I do daily stretching and yoga, drink lots of water and get a good nights sleep. Plus, I think that being conscious of balance in your life actually creates balance in your life, so that you have space available to have fun and accomplish a lot.
What is one piece of advice or words of inspiration you live by?When you move from your heart everything falls into place. Nothing is given to you, so you have to do the work to reap the benefits.
What's next for you and for Have Some Fun Today?
I am thinking about more educational opportunities. A woman's forum on leadership, support groups to inspire youth, just taking the HSFT philosophy out in the community in an even more tangible and powerful way.
What helps you Have Some Fun today, each and every day?Staying balanced and believing that the universe has a plan for me so that I can enjoy the good times and can ride the wave through the harder times… There is always some fun to be had in a day even if it is just some laughter with a friend.