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HAVE SOME FUN TODAY - When HSFT was founded three years ago, we knew we wanted to be part of a bigger picture in our community and support causes and charities we believed in. We've always believed in the power of giving back, that is part of what makes this brand.
The very essence of this "brand with soul", the conception and birth of this whole company, was based on the idea of sharing a mindset and mantra, Have Some Fun Today. Founder, designer and CEO Stephanie Taormina was inspired to share the mantra of her late father, so that it might inspire others. A personal pep talk, a reminder to see the beauty and find the FUN in every day. She wanted her father's legacy to be the essence of her company.
And she always knew that HSFT would support and back those things in the community, and in the world, that make a difference and help others.
"I think we make the world a better place when we take time to do something outside of ourselves to help other people," she said. "It may seem like something small to us, but the impact of giving back is powerful."
Whether she's donating a portion of her proceeds to a certain cause, or donating inventory for a charitable fundraiser, Stephanie believes in the good karma that comes from doing good.
"It's so easy to see the negativity in the world all the time," she says, " so I love being able to put my company behind a force of good. It just makes sense to me and it's what HSFT is all about. Live. Love. Wear. Share."
Initially, Stephanie started with a cause near and dear to her heart, supporting Type II Diabetes, something her late father was afflicted with later in his life. She's also supported breast cancer services, humane society events, a local women's shelter, and more recently, arts education and outreach at the very place she learned to first paint.
The Yocum Institute of The Arts has long been a gathering place for the Arts, with dance, art, photography, and theatre. It's also where Stephanie developed her craft and furthered her love of painting.
"That is where I learned to paint with oils, with the late great Jack Coggins and where I learned how to paint with water colors with another amazing teacher, the late Judith Kreiger. Both were very accomplished Berks county artists , and Yocum is a great institution for our county."
Stephanie is offering a 20% of the proceeds from her online sales March 22nd through April 2nd to Yocum's Art Outreach programs, which serve over 7,000 at-risk kids.
"It's a great way to treat yourself to our cashmere-soft cozy fleece or our sexy slouchy tank and know that your supporting in good cause in the process," she said. "As an artist, I love that this supports art outreach at the place where I learned so much."
We're all about full circle moments and you don't get much more full circle than that.
Sometimes it's what inspires that pushes us to be part of something bigger than ourselves. That's what this brand is all about.
For more information about our charitable opportunities or how you can HSFT with your fundraising efforts, contact us here.
HAVE SOME FUN TODAY - Recently, a few of us were sitting around the HSFT studio and brainstorming what to call ourselves. See, there's this community of people that have gathered around this brand with soul, and it's really been amazing. They've become the HSFT vibe. They've become part of the brand and inspiration. "Squad" seemed a little juvenile and overused, "Tribe" is taken, "club" seems like we need a secret handshake. We couldn't land on the perfect word to describe our community.
Like-minded and eclectic, we're connected as much by what makes us different as what makes us the same. We're movers and shakers, designers, artists, writers, thinkers, and glass ceiling breakers. We're all someone's daughter and someones friend, some of us are moms and wives, sisters and aunts.
Somewhere along the way, I jotted down Soul Circle. I was thinking back to a time when sewing circles were a thing, when women would gather because of a task at hand and would connect over so much more. And our founder, Stephanie Taormina, has always called this a brand with soul. A company that was born from the legacy of her late father's mantra, Have Some Fun Today. You don't get much more soulful than that.
Whatever it is, it's proved to be powerful and palpable. And a little bit magical. HSFT has become it's own thing and has a different meaning for everyone.
So it's not an exclusive club or a members only kind of a thing. We decided it's a mindset. It's a philosophy that we hope everyone will embrace, to really try to Have Some Fun Today. And what does life look like if we're trying to have a little more FUN? It's a shift in how we live, how we think and what possibilities we open up to. And the best part is, that's FREE.
We're creators, who were inspired to create something, that inspires others. Hopefully it inspires you. We think it's sort of contagious and that we need more of it in the world.
Join us at our HSFT Studio today for a Pop-Up Shop from 12-3 with proceeds going to Art Education and Outreach. We love supporting our community and the things that make this world a better place.
We wanted to create something that changes the world; a mindset of positivity and love. Our shirts, hats, hoodies, and gifts are designed to share the vibe. You can host an HSFT party and share the goodness with friends in your home OR join us at one of our HSFT Pop-Up Shops or our in-Studio Events. Life is what you make it, so make it FUN. #hsft
Katherine E. Thornton is a woman on a mission with a drive for everything she does. "I go by Kate!" she will tell you, but that's only if you can keep up with her. Mover, shaker and HSFT woman-on-the-go, her megawatt smile is only matched by exuberance and passion for her life and for her work. Originally from Kingston, PA, Kate moved to Berks County in 1992 for a job in the Reading Health System as the Director of Volunteer Services. She made her way back to the Reading Health System last fall after a 16 year absence when they named her the interim Executive Director of the RHS Foundation. In April of this year, she was named President of the RHS Foundation, a non-profit organization that oversees community contributions to further the mission of Reading Health System. "There's nothing better than working with community members and RHS employees who are passionate about the health of our community. Every day I meet people committed to making a difference in healthcare -their enthusiasm is palpable. My work for RHS Foundation affords me the opportunity to link the drive of our employees with their support from our dedicated community members."
I have so much more to do in Life. I cannot wait.
My family, friends and community. Time with my husband. Travel. New experiences. Education and Learning.
The experiences of life are opportunities for growth. Stay positive. Don’t be afraid to take risks. The only way to grow is by stretching beyond your abilities. Success comes from accepting and overcoming challenges.
Loving what I do at home and at work.