Hello, Hollywood.... We've Been Waiting For You
HAVE SOME FUN TODAY - Looks like A-lister Kate Hudson is the latest celeb to catch the Have Some Fun Today vibe as she was spotted wearing our embroidered zip hoodie in NYC last week. We've been pretty stoked to see Have Some Fun Today showing up high-profile celebs like Brooke Shields, Hilary Duff, Olivia Wilde, and Reese Witherspoon. But we can't say we're surprised.
Three years ago, HSFT started out with the goal of sharing a mindset, a vibe, and a philosophy on how to live life. The chic tees, totes, hats and other accessories are just the vehicle to share the message.
The message may seem simple, but it's a call to action. Hey, you. Yeah, you! Pay attention and look for something in your day that's fun! Go out and find a little fun or find a lot of fun. Look for it, cultivate it. But whatever you do, Have Some Fun Today.
It Was Just A Mission Statement
And so, when you get HSFT, you get it. For some people, Have Some Fun Today is a mission statement to grab the day by the collar, dammit, and have some FUN. For others, it's a reminder to pay attention to the details and not take it all too seriously. What we love about this "brand with soul" is seeing it resonate with people in all different ways and how they share that with us.
Our owner and designer Stephanie Taormina gets countless emails, notes, texts and pics of people sharing their HSFT experience. We've heard from people struggling with health issues to people taking that "bucket-list" trip of a lifetime. We've heard from college kids and preschoolers, to moms to grandmas. Everyone has their own take on HSFT and that's the beauty of it.
Have Some Fun Today, Baby
Each note or card, email or text about how HSFT connects with our customers drives home the same point and something we've always known to be true. We're connected. And we all need a reminder to just slow down long enough to have some fun.
Whatever it is, it's proved to be powerful and palpable. And a little bit magical. HSFT has become it's own thing and has a different meaning for everyone. A company that was born from the legacy of a late father's mantra, Have Some Fun Today. You don't get much more soulful than that.
Membership Is NOT Required
It's not an exclusive VIP club or a "Members Only" kind-of-a-thing. Yes, we love seeing celebs donning our cool statement tees, hats, hoodies and luxe totes, but only because it spreads our message and shares our mindset.
The message is free and it's a profound way to live. Possibilities are everywhere and when we open up to HST, you never know what can happen. You don't have to be famous to figure that out.
Written and contributed by Rebecca Doubek who loves the HSFT vibe....
HAVE SOME FUN TODAY - We already knew the “Slogan Tee” was having a moment in fashion but then there's waking up Monday morning to see pics of Reese Witherspoon in the Daily Mail, taking a jog in our grey HSFT muscle tank.
So now we're having a moment, because who doesn't love to see our 'Brand with Soul" with humble beginnings take root with people all over the world. And on a beautiful movie star. Positivity, like those four little words, is contagious. And we're not surprised Reese gets it.
HSFT is a feel good reminder to make it count today. And clearly it works for her.
Here's some of our favorite Reese-isms and words of wisdom from the feisty blonde with fabulous taste in t-shirts:
1) She knows the value of friendship
I don't know what I would have done so many times in my life if I hadn't had my girlfriends.
2) She's owns it when she makes a mistake.
I played a lawyer in a movie, so, many times I think I am a lawyer. And clearly I'm not a lawyer, because I got arrested.
3) She lives by the "Have Some Fun Today" mentality...
Many people worry so much about managing their careers, but rarely spend half that much energy managing their LIVES. I want to make my life, not just my job, the best it can be. The rest will work itself out.
4) She's all about rising above and letting it go
There are things in my life that are hard to reconcile, like divorce. Sometimes it is very difficult to make sense of how it could possibly happen. Laying blame is so easy. I don't have time for hate or negativity in my life. There's no room for it.
5) She's all about the Love
There's no bad consequence to loving fully, with all your heart. You always gain by giving love.
And she clearly has fabulous taste in workout clothes. Thanks, Reese, for reminding us what's really important and to Have Some Fun Today.
Written and contributed by HSFT writer Rebecca J. Doubek