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Validation. We all need it. Sometimes more than others. Sometimes we need it just to know we’re on the right path or making the right decision. And sometimes it’s just the icing on the cake; the exclamation point on what already feels like the right thing.
I’ve had a lot of those moments when it came to starting and running my brand Have Some Fun Today. Seeing my brand take hold in my hometown, watching the positive response to our brand message and of course, seeing pics of celebrities like Brooke Shields with the luxe tote, Reese Witherspoon in our muscle tank and Kate Hudson in the zip hoodie. Those are moments that have inspired me to keep going and to explore what else is out there!
Certainly, being featured on the cover of a magazine with my HSFT luxe tote is one of those moments. When Lehigh Valley Style approached me about a story, I was already flattered. Sure, it’s great for any brand to land a cover story, but honestly, I love telling the story of my father, his legacy and how I was inspired to start the company after his passing.
Those validation moments are important guides when we take any journey. I take them as signs to keep going and inspiration to do things my own way, even when it isn't what everyone else is doing.
I’ve always felt confident in my vision, even if it wasn’t the popular one. I can visualize where I’m going when I create and design. Not everyone is going to agree. And that’s ok. I feel like that was the gift of my art and being a painter. You have to trust the vision and the process. Your vision. It’s not supposed to look like anyone else’s.
It's been over four years since I started and I've now got a beautiful collection of those moments and stories as HSFT has grown. Even from the very beginning when I went back to my old stomping grounds in NYC to Parsons School of Design and begin designing our popular Luxe Tote. I learned so much through each of those experiences and those stories have become the fabric of the HSFT story.
Each time I become inspired to try something new or create another direction for HSFT, I take time to be reflective and really tune in to what it could be. It's less about a hot, new trend and more about the big picture of what I'm trying to create with HSFT. I'd rather create something classic and reflective of our brand than just a seasonal fad.
I've long been a big believer in meditation and I've openly shared in this blog my daily ritual of Rune Stones as a guide for my life. Those things help me tune in and connect energetically to my vision.
And when you get that validating moment, a pic of a celeb wearing HSFT, a note from a customer fighting cancer who connects to the message, that's when I know I'm right where I need to be.
I know I have a story to tell but to have the privilege of sharing it on a larger platform like a magazine, and for others to have a chance to share in it, that just feels good.
It’s in those moments when I realize I’ve created something real from the legacy of my father’s words. The vision I had for an HSFT painting that day sitting on my couch, took on a life of its own. And now my brand is sold all over the world. It’s humbling and it’s beautiful and I’m proud of what’s come from it.
I know my Dad is, too. He’s beaming from ear to ear up there with that unmistakable Joe Rado smile and reminding me to just revel in the accomplishments, stay on my track and always, "Have Some Fun Today".
Love & Light,
You can read the whole article featured in Lehigh Valley style here.
I started my brand, Have Some Fun Today, 3-and-half-years ago, inspired by something my late father always said. I’ve created an entire company from those four words; a company about positivity, finding joy and being mindful everyday. I took that sweet sentiment my father said to me, and anyway else as they would leave his presence, “Have some fun today” and created a mantra for my life and a lifestyle brand that reinforces living and appreciating life.
And as I began this journey to building a brand and creating this business, I’ve tried to live that mindset and that mantra. Last week in the blog, I shared how my challenges with chronic pain have made that more difficult some days. But I truly have tried to embody what I think Have Some Fun Today really means and what it stands for.
The beautiful thing I’ve encountered over the last three years are all the incredible people who have taken HSFT and made it their own. And they’ve embodied the HSFT mindset and it means something a little different to everyone. It’s connected me to all these amazing people and truly created a community. Many of them have become friends. And what I’ve realized as the path continues for me and HSFT, is that this grassroots company I started has set the tone for my vibe. And so yeah, my vibe has attracted my tribe.
And oh what a tribe! From CEO’s to artists, to Moms and models, and every beautiful thing in between. What an eclectic, eccentric and fantastic tribe I’ve watched emerge and circle around my “brand with soul.” Have Some Fun Today has connected me to some of the most interesting people I’ve ever met.
The Law of Attraction is pretty simple. What you think, feel, speak, and otherwise generate, whether from your mouth or from your brain, is what you are putting out into the universe. And the universe will respond by bringing you more of the same. So, like attracts like. Negativity brings more negativity. And positivity, well, you get the idea.
It’s never been more clear to me at this place in my life that I create and control my happiness. Living the HSFT mantra and the brand that I created has brought me to a deeper place of understanding about really being present and mindful enough every day to enjoy and be grateful.
For me, it has proved to be powerful and palpable. And a little bit magical. And that’s been the beauty of living those four words every single day.
Love and Fun,
HAVE SOME FUN TODAY - We are all about seeing the beauty in the everyday here at HSFT, it's our Golden Rule. And while we love this time of year, as fall gives way to holidays and family and celebrations, it can also get a little stressful. We're spending, eating and drinking more than usual, we travel to be with loved ones or open our homes. The hustle and bustle can dilute our "thankfulness" pretty quickly.
So in honor of our mantra, Have Some Fun Today, let's remember to take this first holiday of the season with a sense of mindfulness. Let's really try to "Give Thanks" and appreciate the good and the FUN. We can HSFT our way through the turkey and the stuffing and the cranberry sangria. Here are a few things to keep in mind:
Did you know that focused and concentrated breathing can calm you down, remove physical stress from the body and lower your heart rate? Our physical and emotional well being is directly tied to our breath. Try this. Count on your inhale and try to make your exhale the same count. And when the turkey still isn't ready after six hours in the oven and the green bean casserole is burned, just keep breathing.
Your gonna have the pumpkin pie at Aunt Sally's and maybe even try the pecan pie, too. It's tradition! But don't let exercise go by the wayside just because it's the holidays. It keeps you strong and gives you stamina for hosting 28 people in your house for Thanksgiving. And keeps you fitting into that adorbs leather skirt you got on sale.
Sometimes our holidays are filled with obligations. Not that we don't love seeing cousin Bill every year at the Thanksgiving table. But there's also the go-to posse people that make you laugh, accept you exactly as you are, and always have your back. Sometimes those are friends. Make it a point to connect with them and enjoy a little of the holiday free from obligation. Friendsgiving is real, you should have one.
We strive to be perfect sometimes in the most unrealistic of ways, especially at the holidays. But there is often a much easier and/or quicker way to do it. No, you do not have to make the piecrust from scratch, there is pre-made. No, you don't have to adorn everyone's place setting with gilded acorns that you're frantically searching for in the yard the night before. And yes, it's okay if you order the honey baked ham because no one in your family really likes the turkey anyway. Something has to give sometimes, just be okay with it. Roll with it. And see tip #1.
You know that annoying Disney song about the Ice Princess? Sing it at the top of your lungs every time you wanna freak out, like when you forgot to get the right bread crumbs for you grandmother's stuffing recipe and your cousin's weird boyfriend won't stop talking about his spiritual awakening into the fifth dimension during dinner. Remember, it's just the holidays. And the cold never bothered you anyway...
Do not underestimate the power of the "To me, From me" gift. You deserve a little something, too. (Have you seen our new cashmere HSFT beanie?!) You're generous and kind to those all you love. Be thankful for you!
We like to say "Life is what you make it, so make it FUN" at HSFT. And it's true. It's the holidays, so be joyful! Be grateful for all you have. Smile. Put on something that sparkles and makes you feel good and leaves a little room for pumpkin pie. (Our HSFT luxe tees pair nicely with sequins) Clink your glass. Revel in traditions with those you love. And HAVE SOME FUN TODAY. Once today is gone, it's never coming back, so live it with some zest and zing. And give that Thanks until your heart is full...
HAVE SOME FUN TODAY - Looks like A-lister Kate Hudson is the latest celeb to catch the Have Some Fun Today vibe as she was spotted wearing our embroidered zip hoodie in NYC last week. We've been pretty stoked to see Have Some Fun Today showing up high-profile celebs like Brooke Shields, Hilary Duff, Olivia Wilde, and Reese Witherspoon. But we can't say we're surprised.
Three years ago, HSFT started out with the goal of sharing a mindset, a vibe, and a philosophy on how to live life. The chic tees, totes, hats and other accessories are just the vehicle to share the message.
The message may seem simple, but it's a call to action. Hey, you. Yeah, you! Pay attention and look for something in your day that's fun! Go out and find a little fun or find a lot of fun. Look for it, cultivate it. But whatever you do, Have Some Fun Today.
And so, when you get HSFT, you get it. For some people, Have Some Fun Today is a mission statement to grab the day by the collar, dammit, and have some FUN. For others, it's a reminder to pay attention to the details and not take it all too seriously. What we love about this "brand with soul" is seeing it resonate with people in all different ways and how they share that with us.
Our owner and designer Stephanie Taormina gets countless emails, notes, texts and pics of people sharing their HSFT experience. We've heard from people struggling with health issues to people taking that "bucket-list" trip of a lifetime. We've heard from college kids and preschoolers, to moms to grandmas. Everyone has their own take on HSFT and that's the beauty of it.
Each note or card, email or text about how HSFT connects with our customers drives home the same point and something we've always known to be true. We're connected. And we all need a reminder to just slow down long enough to have some fun.
It's not an exclusive VIP club or a "Members Only" kind-of-a-thing. Yes, we love seeing celebs donning our cool statement tees, hats, hoodies and luxe totes, but only because it spreads our message and shares our mindset.
The message is free and it's a profound way to live. Possibilities are everywhere and when we open up to HST, you never know what can happen. You don't have to be famous to figure that out.
HAVE SOME FUN TODAY - You wake up in the morning and you choose what to wear. You choose what to have for breakfast, if you want coffee or tea. You choose the music you listen to as your drive to work or as you make the kids lunches. Beach or Lake? Bikini or one piece? Stay or go? Some choices are easier than others. Some would even argue that we choose our mood, and our vibe. Good day or bad day?
Our day begins with choices and the freedom to make them. And freedom is a pretty cool thing. We love in a country that affords it's people freedom. For expression, for art, for politics, for gender and for who we choose to love. These are things we have freedom to choose. And this is not true for many places around the world.
This Independence Day weekend, we choose FUN. Have Some Fun Today was founded on the principal of choosing to have a good day. And that's a pretty awesome way to live. Find some FUN. Take a chance, look for the silver lining and Have Some Fun Today.
Our founder and CEO's late father said those words to his children, family and friends every day when he was on this planet. He passed on his legacy to his family and it lives on with Have Some Fun Today.
We want you to see our cool tee shirts, totes and mugs and think, "Yeah, that's the way I want to live today!" It's a mindset that we have the freedom to choose.
Want fireworks in your life? Decide everyday that you choose it. Maybe it's a beautiful sunset or receiving a random act of kindness. Maybe it's lunch with an old friend or maybe it's making a new one. It's a freedom we're afforded by simply choosing to find the magic, find the spark and find the Fun. It's a vibe you can catch, every single day. HSFT!
So celebrate your freedom this Fourth of July with the wind in your hair, your toes in the sand or a sparkler in your hand. However you celebrate, choose to be happy!
HAVE SOME FUNTODAY - You already know how our Have Some Fun Today Luxe Tote looks chic and fabulous on the arm or perched on your shoulder. Remember how we spotted Brooke Shields with one earlier this spring?
And Lucky you! This Friday, the luxe tote is 35% off through the weekend. Did you read that? It's on SALE this weekend!! (offer expire 6/26/17)
Let's recap. It's got raw leather handles, (like the ones you'll find on the high-end fashionista bag from Paris), brass grommets and hardware, and black vegan leather lettering, stitched onto the thickest textured canvas. It's roomy, it's versatile, and it's a showstopper, whether you're lounging at the pool or a resort.
The Luxe Tote is an iconic piece for Have Some Fun Today. One of the first pieces designed by founder and CEO Stephanie Taormina three years ago, the tote solidified the feel of her then fledgling brand. A graduate of Parsons School of Design, Stephanie tells the story of returning to New York City and to Parsons, to begin creating Have Some Fun Today. And how the luxe tote was born... "My first step was to go back to 7th Avenue. There’s a cool kiosk there, right across the street from where Parsons used to be. In that building you can get all kinds of information, if you want to do anything having to do with apparel," Stephanie explains. (Right: Brooke Shields was spotted with our HSFT luxe tote on her shoulder back in April while on vacation...)
"So I went there, and kind of sifted through pages and pages of information that I got. And I found a great handbag manufacturer and they helped me develop the first Luxe Tote, which was amazing," she says. "I found a cut-and-sew shop to help me do the pattern and make the first small round of production."
And the line keeps growing and getting more fabulous. "It still is very simplistic and very elegant and very bold. We're really focusing on sharing this message on a t-shirt, or a sweatshirt, a coffee mug or a tote bag," Stephanie says.
"We really want to appeal to a mindset, a mindset of someone who believes in the openness of life, not the drudgery of everyday life... This isn’t an about an age...it’s someone who wants to have a good life, and they are open to inspiration. And that’s what have some fun today is all about..." #hsft