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HAVE SOME FUN TODAY - Looks like A-lister Kate Hudson is the latest celeb to catch the Have Some Fun Today vibe as she was spotted wearing our embroidered zip hoodie in NYC last week. We've been pretty stoked to see Have Some Fun Today showing up high-profile celebs like Brooke Shields, Hilary Duff, Olivia Wilde, and Reese Witherspoon. But we can't say we're surprised.
Three years ago, HSFT started out with the goal of sharing a mindset, a vibe, and a philosophy on how to live life. The chic tees, totes, hats and other accessories are just the vehicle to share the message.
The message may seem simple, but it's a call to action. Hey, you. Yeah, you! Pay attention and look for something in your day that's fun! Go out and find a little fun or find a lot of fun. Look for it, cultivate it. But whatever you do, Have Some Fun Today.
And so, when you get HSFT, you get it. For some people, Have Some Fun Today is a mission statement to grab the day by the collar, dammit, and have some FUN. For others, it's a reminder to pay attention to the details and not take it all too seriously. What we love about this "brand with soul" is seeing it resonate with people in all different ways and how they share that with us.
Our owner and designer Stephanie Taormina gets countless emails, notes, texts and pics of people sharing their HSFT experience. We've heard from people struggling with health issues to people taking that "bucket-list" trip of a lifetime. We've heard from college kids and preschoolers, to moms to grandmas. Everyone has their own take on HSFT and that's the beauty of it.
Each note or card, email or text about how HSFT connects with our customers drives home the same point and something we've always known to be true. We're connected. And we all need a reminder to just slow down long enough to have some fun.
It's not an exclusive VIP club or a "Members Only" kind-of-a-thing. Yes, we love seeing celebs donning our cool statement tees, hats, hoodies and luxe totes, but only because it spreads our message and shares our mindset.
The message is free and it's a profound way to live. Possibilities are everywhere and when we open up to HST, you never know what can happen. You don't have to be famous to figure that out.
© HSFT